Future-Proofing: Thinking Ahead in a Changing World
Incorporating ESG and sustainability is about building a foundation for resilience in a world defined by change.
Lesson Overview
When companies talk about future-proofing within the context of ESG and sustainability, it is about making decisions today that prepare them for the future.
From a commercial perspective, it’s easier to make that case to shareholders — aligning long-term thinking with business value.
But future-proofing goes beyond shareholder messaging.
This short reflection looks at how future-proofing means aligning four key areas:
- 🧠 Knowledge Levels
- ⚙️ Business Processes
- 📦 Your Product or Service
- 🤝 Stakeholder Engagement
The goal isn’t to predict the future — it’s to be better positioned when change happens.
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— Vincent McCarthy, CFA
Founder, Responsible Investment Institute®